CEO Coach Gives 140 Quick, psychiatrist Easy Tips for Making a Difference with Coaching

New book #COACHING tweet Book 01 gives concrete take-aways to inspire, for sale motivate, information pills and assist CEOs or anyone who wants to improve in business. The book and iPhone app are presented in a Twitter-like format.

Cupertino, CA (PRWEB) September 14, 2010 — Mentor, teacher, guide, friend—a coach is all of these and more. The new book #COACHING tweet Book01 distills decades of experience coaching CEOs into practical advice on coaching.

#COACHING tweet Book01 is available on Amazon or at

Author Sterling Lanier sees coaching as an art form with which to inspire, encourage, and motivate people. It’s done by asking thoughtful and thought-provoking questions and helping to set ambitious but realistic goals and action plans. It is a journey of self-discovery, as much for the coach as for the person being coached.

“#COACHING tweet Book01 is engaging, fun, and … loaded with sage advice and hits you in the head, the heart, and the soul. Read a page or two every day, clear your mind, and remember that often it is more important to know the question to ask than have the answer to give,” says Bernard Lauper, CEO of MacCorkle Insurance Services.

Sterling hopes coaching will replace the traditional performance review that is often an excuse to criticize, not motivate employees. He calls most reviews, “a mound of criticism sandwiched between two thin slices of praise.” Instead, as Sterling shares with us, coaching should consist of a series of frequent dialogues between employee and manager.

This book lays out the essentials of coaching: the essence of being a coach, coaching practices, power questions that lead to self discovery, and the power of purpose, goals, and accountability.

In #COACHING tweet Book01, get bite-sized insights on the power, practices, and sheer joy of coaching. Written in the popular tweet format, this book is easy to read. More importantly, it makes it easy to apply the insights learned immediately to improve both work and life. Coaching is not just for business. Anyone can be a coach for someone—for a friend, a colleague, a business associate, even a family member or a child. #COACHING tweet sets you on the path to being a successful coach—here and now.

#COACHING tweet Book01 is part of the THiNKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

About the Author:

Sterling Lanier is a CEO Group Chair for Vistage International, the world’s leading CEO membership organization. He helps CEOs become better leaders, make better decisions, and achieve better results through leading monthly meetings for peer groups, individual coaching sessions and expert speaker workshops. Sterling has more than thirty years of CEO leadership and management accomplishments in specialty retailing, manufacturing, software, and financial services. Sterling became a Vistage Chair in 2000 and leads three Vistage groups. He is the author of ‘Eating Your Way Through Tuscany & Umbria’ and ‘Italiane: A Student Reader with Parallel English Text.’

About THiNKaha:

THiNKaha, an imprint of Happy About®, is a leader in timely, cutting-edge books and mobile applications from relevant experts that provide valuable information in a fun, Twitter-brief format for a fast-paced world.  Every book in the THiNKaha series is a slim, handy volume, about 112 pages in length, which consists of 140 quotes of timely, practical advice or wisdom. Presented in tweet format, each “aha” is 140 characters or less. These bite-sized words of wisdom span a number of subjects and interests.  Titles include: #SPORTS tweet, #TEAMWORK tweet, #LEADERSHIP tweet, #MOJO tweet, and more.  For more information, go to Corporations interested in exploring publishing a book series should contact the associate publisher, Janae Pierre at or via phone at +1 408-921-1568.

Press Copies:
A free copy of the book is available to the press upon request. Please send an e-mail to

Sharyn Fitzpatrick, @themarcomguru
Phone: +1 650-814-5835

Purchase a copy of #COACHING tweet on THiNKaha, Amazon, or other selected retailers.

TITLE: #COACHING tweet Book01
SUBTITLE: 140 Bite-Sized Insights on Making a Difference through Coaching
AUTHOR:  Sterling Lanier

DATE OF PUBLICATION: August 19, 2010
PRICE: Paperback $19.95, eBook $14.95
ISBN Paperback: 978-1-61699-010-7 (1-61699-010-4)
eBook: 978-1-61699-011-4 (1-61699-011-2)
LOC#: 2010928448