Practically Brilliant Words of Wisdom on Hiring a High-Performing Sales Force


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Table of Contents

Section I: Choosing Your Path
Section II: Good Morning!
Section III: The Importance of Your Values
Section IV: Striving to Be Better
Section V: Reputation Matters
Section VI: Do the Math
Section VII: Planning for Success








Practically Brilliant Words of Wisdom on Hiring a High-Performing Sales Force

An Effective Hiring Process Is Essential to Your Sales Success

by Sue Tidswell

A high performing sales force is the backbone of any organization. They give value to a company’s products and services, and they carry their brand in the marketplace. There is one consistent problem that many businesses share — finding, hiring, and motivating the best salespeople who will not just make calls, and generate leads, but will close deals. In this book, Sue Tidswell shared her expertise in scouting for skillful salespeople who will be assets to your firm.

Sue Tidswell, an accomplished Executive Sales Leader who has two decades of experience in building high performing Sales Teams, has Practically Brilliant Words of Wisdom that every organization must consider in its sales hiring procedures. These Practically Brilliant solutions are not only theories but practical and realistic hiring and business strategies that actually work. This book features 140 shareable AHA messages that should contribute to devising a consistent hiring process to easily identify skillful salespeople who will be instrumental in achieving the goals of your company.

Practically Brilliant Words of Wisdom on Hiring a High-Performing Sales Force is part of the THiNKaha series, whose slim and handy books contain 140 well-thought-out AHA messages. Increase your online influence by picking up AHAthat, and easily share quotes from this book on Twitter, Facebook, and LinkedIn via this link:


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About the Author


Sue Tidswell
Sue Tidswell


Sue Tidswell is a Sales Guru and Staffing Industry Expert, named in 2018 as one of the industry’s Top Global 150 Women. Sue’s impressive clientele list includes some of the world’s largest companies, including Honeywell, Goldman Sachs, Bank of America, British Petroleum, and Pfizer. She has also worked for several Global Staffing Companies that include: ManpowerGroup, Volt, and Randstad and a long-standing career and relationship with RR Donnelley.

Sue’s passion is taking her “Practically Brilliant” approach to retaining and acquiring a well-balanced client portfolio, aligning great talent with opportunity. She helps build sales organizations and transform recruiting agencies from mediocre to highperforming engines and increased revenues.

Her focus and business specialties are: creating and developing global and domestic sales teams, operations management, public relations, contract negotiations, revenue building, and client relations.

Sue’s hands-on approach and constant contact with the client provides insight for both the customer and her business to win. She seeks out and thrives at accepting challenges, from turning around underperforming sales organizations to the opportunity of building a start-up and delivering groundbreaking results.

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Hardcover: 978-1-61699-332-0 1-61699-332-4
Paperback: 978-1-61699-331-3 1-61699-331-6
eBook: 978-1-61699-333-7 1-61699-333-2

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